1. To make his business successful, Robert will first have to develop what type of plan?
A. Tactical
B. Specific
C. Directional
D. Strategic

2. To clarify how the overall goals are to be achieved, Robert will have to develop a
A. Tactical plan
B. Specific plan
C. Directional plan
D. Strategic plan
3. To ensure that the organization’s objectives are clearly defined and do not leave room for interpretation, he will have to develop what type of plan?
A. Tactical
B. Specific
C. Directional
D. Strategic
4. To provide the programmers and analysts general guidelines about the efficiencies that are desired, he will have to develop what type of plan?
A. Tactical
B. Specific
C. Directional
D. Strategic

CASE 2—XYZ Planning
At organization XYZ, the plans are made at the top, and then those managers meet with their subordinates at the next level and mutually agreed-to goals are established with them. The mid-level managers then meet with their first-level managers and mutually agreed-to goals are established with them. Finally, the first-level managers meet with each of their employees and mutually agreed-to goals are established with them.

5. The planning approach used at the XYZ organization is ____________________.
A. Management by Objectives
B. Directional planning
C. Specific planning
D. Traditional planning
CASE 3—Dollars to Donuts
Ralph Friedgrin is the owner of a chain of five donut shops in Smalltown, MD. Smalltown is located along Interstate 95, about half-way between Lost and Nowhere.

6. Mr. Friedgrin demands that the five store managers during their weekly meeting discuss what the customers in their stores are requesting. Mr. Friedgrim always reads the monthly donut-industry magazine, Holey Mazole. He always attends the Annual National Conference of Donut Makers and updates his managers when he returns. These activities are examples of_________________.
A. Competitive intelligence
B. Benchmarking
C. Environmental scanning
D. Global scanning

7. On occasion, Mr. Friedgrin goes to nearby, larger towns such as Lost and Nowhere to visit big chain donut shops. Mr. Friedgrin purchases donuts and chats with these customers about their donut likes and dislikes. He also will “peek” into the kitchen to view the equipment, or when he can, he will watch through the customer observation window to see the whole process. Mr. Friedgrin is performing which planning technique?
A. Competitive intelligence
B. Environmental scanning
C. Benchmarking
D. Global scanning

8. Mr. Friedgrin recently went on a well-deserved vacation. While at the beachfront resort, Mr. Friedgrin took many notes regarding the excellent service he received. On the flight home, he reviewed his notes to see what lessons he could apply to his donut shops. When Mr. Friedgrin is out looking at the “best practices” of the other donut stores in these towns, he is performing which of the following?
A. Competitive intelligence
B. Benchmarking
C. Environmental scanning
D. Strategic planning

CASE 4—SWOT Analysis
As a process of self-examination during her senior year of college, Casey decided to develop a SWOT analysis of her prospects relative to getting a job.

9. Casey realizes that she has a personal characteristic that suggests she is not comfortable interacting with strangers. She interprets this as a(n) _________is she is to get a job as a salesperson.
A. Alternative
B. Strength
C. Weakness
D. Opportunity
10. Casey majored in marketing and really enjoyed studies in market research. Through research on the Internet and in the university library, she discovers that this industry appears to have significant positive external trends. She interprets this as a (n)______.
A. Alternative
B. Strength
C. Weakness
D. Opportunity

11. Casey has been involved in _____________at a personal level
A. Opportunity analysis
B. Risk avoidance
C. Strategic planning
D. Stage decision making

CASES 5—Un Taco Pequeno
Imagine that you are the president of Taco Rocket, a new and successful chain of 100 Mexican fast-food restaurants. The success you have experienced in the last 5 years has you thinking of what to do with the business next. Should you expand the business at the current rate? Open new and different restaurants? What?
2, You decide to concentrate on Taco Rocket’s primary business by only increasing the menu to include new items such as enchiladas and rice bowls. This is an example of what type of growt

Best answer:

Answer by customer specifics
It is safe to say that nearly everything about managing customer specific requirements is a hassle. If you’re an auditor, how do you know what customer specific requirements exist so that you can audit against them? If you’re the customer, how do you distribute them efficiently? If you’re a supplier, how do you get them? How do you know if you have the latest version?

Customerspecifics.com was founded as a way of improving the management of customer specific requirements for registrars and quality personnel. The idea started when a member was surprised to find that his revision of a customer specific requirement had become obsolete just days before his audit, resulting in a finding.

Really?
This person wasn’t notified of the release of a new revision. If suppliers are required to notify their customers of changes to processes, shouldn’t customers return the favor and notify their suppliers of changes to requirements? If something is important enough to be a requirement for a supplier, it’s just good business practice to make sure that your suppliers are aware of these requirements.

These are the issues that customerspecifics.com is attempting to solve. We thank each of our users for your valuable document submissions and welcome any and all feedback. We look forward to hearing from you!

D. Matthew Morris

Add your own answer in the comments!

Best answer:

Answer by Lisa S
Market research in this case means a basic knowledge of the housing market (rentals) in your area. It might include knowing strategies to improve a complex, or buildings profitability, or how to persuade the tenants to be more timely in their payments. It’s not any one skill set, but several.

In other words, the days of simply collecting rent are over. But if your mom is a quick study, she might be able to persuade them to give her a try, based on her previous experience.

Good luck to her!

Know better? Leave your own answer in the comments!